“Turn the Light On” is the official MasterSolve blog. It is a collection of information, best practices, and news relating to CRM, CX, marketing automation, and cloud technologies.
Memorable customer experiences don’t occur on their own. They are the sum of your organization’s people, processes, and technology. In order to have an exceptional
The quality and accuracy of your customer data can make or break your customer experience. The better your data, the better positioned you are to
Customer experience is one of the most impactful competitive advantages you can have and it’s a great way to stand out in your industry. Unfortunately,
Customer experience is one of the most impactful competitive advantages you can have and it’s a great way to stand out in your industry. Unfortunately,
When it comes to tracking the effectiveness of your marketing activity, nothing gives you more info than a well thought out lead scoring process. Lead
In this short video, our Co-Founder and Chief Technology Officer, Chris Cassity, shares his thoughts on why CRM implementations fail. Key points: Company leadership plays
This month thousands of global organizations will be renewing their CRM licenses. In this recorded webinar, we discuss what questions you should ask before
Karpel Solutions is a business and government solutions provider. They help clients achieve strategic goals by providing IT services and support, custom software development, and criminal case management software.
GN Thermoforming Equipment, based in Chester, Nova Scotia, Canada, is a leading manufacturer of roll-fed thermoformers for the production of high-quality plastic packaging.
Rhino Fleet Tracking provides an affordable GPS tracking service to help you manage your fleet and increase productivity and efficiency.
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