“Turn the Light On” is the official MasterSolve blog. It is a collection of information, best practices, and news relating to CRM, CX, marketing automation, and cloud technologies.
Do you feel like you’ve done everything right but you still aren’t getting the marketing results you were hoping for? Are you finding it difficult
The landscape of marketing is changing. It’s becoming more essential and customer-centred as marketers increasingly turn to Inbound Marketing. It is cheaper than most traditional
Inbound Marketing and Outbound Marketing. Most people don’t know the difference between them and that they yield wildly different results. Outbound marketing has certainly been
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