Email laws around the world are changing constantly. But it is important that your company stays up to date with these changes to ensure that the way in which you communicate with your contacts is permissible.
However, businesses must have the right steps in place to get the permission that they need to communicate with their audience and ensure that there is an easy way for customers to opt-out of your communications and have their data erased.
Can-Spam and CASL
Can-Spam and CASL regulate the way in which businesses communicate with Canadian contacts and with the addition of GDPR, there is a whole new set of rules and laws for European contacts.
Want to know how they compare?
Check out this infographic for a quick look at how the laws stack up against each other.
The General Data Protection Regulation (GDPR) is broad in scope, and successful compliance will vary between organizations. This document is provided for informational purposes and should not be relied upon as legal advice. Please consult your own legal team for counsel.